A done-for-you Google Sheets template to help you plan, organize, and track content that actually connects.
This isn’t just a content calendar - it’s your full-stack content strategy system. Designed for small business owners, founders, creators, and marketers who are tired of posting without a plan, the Content Strategy Blueprint helps you build a foundation that aligns with your brand, supports your goals, and takes the chaos out of content creation.
You’ll define your brand voice, set intentional goals, clarify your pillars, brainstorm ideas, track performance, and build a system that keeps your content organized, on-brand, and effective.
Use it for your own business or with clients, it's fully customizable and built to flex with you as you grow.
Brand & Audience Clarity: Define your mission, tone, audience, and inspiration so every post is rooted in strategy
Content Goals & KPIs: Get clear on what success looks like before you create
Pillar Builder: Craft 3-5 content pillars that align with your brand values and give structure to your message
Idea Bank: Capture inspiration, plan ahead, and stay consistent with a categorized brainstorm system
Content Calendar Tracker: Plan posts across platforms by date, format, CTA, pillar, and more
Analytics Tracker: Monitor impressions, saves, shares, and performance data to refine your strategy
Step-by-step Onboarding: Built-in guidance so you’re never guessing what goes where or why
A done-for-you Google Sheets template to help you plan, organize, and track content that actually connects.
This isn’t just a content calendar - it’s your full-stack content strategy system. Designed for small business owners, founders, creators, and marketers who are tired of posting without a plan, the Content Strategy Blueprint helps you build a foundation that aligns with your brand, supports your goals, and takes the chaos out of content creation.
You’ll define your brand voice, set intentional goals, clarify your pillars, brainstorm ideas, track performance, and build a system that keeps your content organized, on-brand, and effective.
Use it for your own business or with clients, it's fully customizable and built to flex with you as you grow.
Brand & Audience Clarity: Define your mission, tone, audience, and inspiration so every post is rooted in strategy
Content Goals & KPIs: Get clear on what success looks like before you create
Pillar Builder: Craft 3-5 content pillars that align with your brand values and give structure to your message
Idea Bank: Capture inspiration, plan ahead, and stay consistent with a categorized brainstorm system
Content Calendar Tracker: Plan posts across platforms by date, format, CTA, pillar, and more
Analytics Tracker: Monitor impressions, saves, shares, and performance data to refine your strategy
Step-by-step Onboarding: Built-in guidance so you’re never guessing what goes where or why
